Christian Finance Talks With Wade Slome

Christian Finance http://christianfinanceblog.com/ interviews Wade Slome, author of How I Managed $20,000,000,000 By Age 32, today. Hear in his own words, what Wade hopes readers will get out of his book? While you’re there, take advantage of the opportunity to ask a question or leave a comment. When you do, your name will be added to a random drawing for a free copy of the book. And speaking of FREE! Benefit from Wade’s limited offer and stop by his website www.Sidoxia.com to download his free ebook.

Donna Sundblad

Tour Coordinator Promo 101 Virtual Blog Tours

www.theinkslinger.net

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Jay Peroni Interviews Author Wade Slome

Stop byJay Peroni’s blog http://www.jayperoni.com/2009/02/an-interview-with-wade-slome.php today for insightful thoughts from investor Wade Slome, author of How I Managed $20,000,000,000 By Age 32. For more on this informative book which can help make investing sense in these hard economic times, stop by Jay’s blog again tomorrow for a review of Wades book on Saturday, February 21.

While you’re there, take time to leave a comment and you’ll be entered for a chance to win a copy of Wade’s book. He’ll stop by to check in and answer questions on both days. As an added bonus, drop by Wade’s website www.Sidoxia.com to download a free ebook.

Donna Sundblad
Tour Coordinator Promo 101 Virtual Blog Tours
http://www.theinkslinger.net

Wade Slome Visits Journey to Millions

Journey to Millions http://www.myjourneytomillions.com/ hosts Wade Slome, author of How I Managed $20,000,000,000 by Age 32 on February 16. Stop by and see what Wade has to say about living in these unprecedented economic times and catch a fresh review of his book. While you’re there, take time to leave a comment and you’ll be entered for a chance to win a copy of his book. Wade will stop by to check in and answer questions. As an added bonus, drop by Wade’s website www.Sidoxia.com to download a free ebook.

Donna Sundblad

Tour Coordinator Promo 101 Virtual Blog Tours

www.theinkslinger.net

What if I give my book away for free?

This is a topic that comes up frequently and this article caught my attention, so I wanted to share it here. What are your thoughts?

Publishers have been experimenting with promotional free downloads of books and worrying about the risks of electronic piracy, but there has been precious little data and analysis to work from. For the past eight months Brian O’Leary at Magellan Media has partnered with Random House and O’Reilly Media to rigorously study the “impact of free distribution on paid content,” which meant examining both giveaways and unauthorized peer-to-peer distribution. The ultimate objective is to develop “a model that describes instances in which free distribution works or may not work,” taking into account the variety of complex influences. The work is still ongoing, and they invite participation from additional publishers.

The trio presented initial data and impressions at Tools of Change and are preparing a “Rough Cut” research paper. We’ve seen a draft and recommend it highly for those interested in the subject; you can express your interest in seeing the report when it is completed at this link:

http://toc.oreilly.com/reports/p2p/

For now you can pick up the presentation PowerPoint here:

http://www.toccon.com/toc2009/public/schedule/detail/7582

In the conference session, Chelsea Vaughn at Random House said that for the eight giveaway titles of theirs they studied, “the free downloads were correlated with a slight increase overall sales. We don’t know whether the free downloads are what helped keep the sales going or other factors. But they don’t seem to hurt sales, which is reassuring, and they may help. And they may help slow a decline that was otherwise happening.”

As the report describes it, one Random House sci-fi/horror novel “was promoted heavily around the time of the download [which began right before publication] and sales grew by a third at the time of the free download before dropping to lower, but not small numbers in the weeks that followed.” For another sci-fi title with a film tie-in, the promotional download offer “coincided with a 4 percent increase in sales of the mass-market paperback edition that had been released a year earlier. In the four weeks that followed, sales of the print edition were more than 40 percent higher. Sales of the ebook were twice what they had been before the promotion was announced.”

In a different promotion, offering a free download of a high-profile literary first novel shortly after publication, it coincided with a rise in CD audiobook sales and ebook sales. But hardcover print sales, “which had been declining, did not improve during the promotion.”

For all books in the Random House study, average sales rose 19 percent during the promotional period, and were up 6.5 percent during the defined promotional and post-promotional periods. There was great divergence however, with actual sales ranging from a 74 percent decline to a 155 percent gain.

For O’Reilly, they monitored three peer-to-peer sites and found only eight frontlist titles from books the house published in 2008. (They also noticed that overall, books comprise a very small share of the files sites such as Pirate Bay and Scribd.) On average, those unauthorized postings were made 20 weeks after publication (the fastest was posted in four weeks). As soon as an unauthorized download was detected, they monitored sales of that title–and on average, sales rose 6.5 percent here, too. O’Reilly’s Mac Slocum said in the conference session the minimal piracy and negligible effect on sales was surprising. “There’s just not a lot going on there. That was a real shocker to me.”

What do you think? Many of our authors aggressively “give” content from their books away. We’ve seen where it positively affects sales, but more importantly, increases the authors database if they are smart about capturing the readers names and email addresses! That is where the real value is for the authors!

These days, there seem to be two kinds of authors: givers and takers. Giver authors are quick to give content to readers and prospects. The right information is worth more than a gift and often even worth far more than money.

In fact giving is now a characteristic possessed by successful entrepreneurial authors. I’ve always known they were blessed with infinite patience and fertile imaginations. I’ve written in awe of their acute sensitivity and their admirable ego strength. I’ve raved about their aggressiveness in marketing and their penchant for constant learning.

Now, I’m impressed, but not surprised, at their generosity. They are, every single one of them, generous souls who seem to gain joy by giving things away, by taking their customers and prospects beyond satisfaction and into true bliss. They learn what those people want and need and then they try to give them what they want and need absolutely free.

The result? Delighted prospects who become customers and delighted customers who become repeat and referral customers. Those are huge payoffs during the days of a bear market.

David Hancock of Morgan James Publishing – http://morgan-james-publishing.com

Living Almost Large Reviews How I Managed $20,000,000,000

How I Managed $20,000,000,000 by Age 32 by Wade Slome may be just the book you need to help give you direction in the current economic crisis. Stop by Living Almost Large http://www.livingalmostlarge.com/on February 12 for the latest review of this practical and easy-to-understand book,. While you’re there, take time to leave a comment and you’ll be entered for a chance to win a copy. Wade will stop by to check in and answer questions. As an added bonus, drop by Wade’s website www.Sidoxia.com to download a free ebook.

Donna Sundblad

Tour Coordinator Promo 101 Virtual Blog Tours

www.theinkslinger.net

Blog Business World Reviews How I Managed $20,000,000,000

Looking for help in these hard economic times? Stop by Blog Business World http://www.blogbusinessworld.blogspot.com on February 10 for a Review of Wade Slome’s book, How I Managed $20,000,000,000 by Age 32. Along with the review, if you want to see if this book may be just what you’re looking for, take time to leave a comment and you’ll be entered for a chance to win a copy. Wade will also stop by to check in. As an added bonus, drop by Wade’s website www.Sidoxia.com to download a free ebook.

Donna Sundblad

Tour Coordinator Promo 101 Virtual Blog Tours

www.theinkslinger.net

Financial Dominance Interviews Wade Slome

Wade Slome, author of How I Managed $20,000,000,000 by Age 32, makes an interview tour stop at Financial Dominance http://www.financialdominance.com/ on February 9. Be sure to take advantage of these Wade’s insights, and while you’re there leave a comment or ask a question. Wade will stop by to check in. Not only that, but every commenter has a chance to win a copy of his book! You can also stop by Wade’s website www.Sidoxia.com to download a free ebook.

Donna Sundblad

Tour Coordinator Promo 101 Virtual Blog Tours

www.theinkslinger.net

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